Did you know that email marketing is still one of the most effective marketing tools despite the rise of social media, mobile and search marketing? Email marketing presents the best ROI for your business when done right. It helps you create deeper relationships with your customers and costs a fraction of other marketing channels. This is probably why it is still one of the most popular ways to keep customers engaged in the digital age. Below is a list of the best email marketing software.

1. Constant Contact

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This software provider offers you a 60-day free trial, and the pricing begins at $20 at a month. Each account has built-in media sharing tools, an image library, and 1GB of storage. Constant Contact provides support with live chat, e-mail and community support.

2. AWeber

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AWeber offers a 30-day free trial and a subscription fee of $19 a month. The features provided include access to ready to use email templates, list management, list responders, and e-mail tracking. Support options include live chat, and e-mail and phone.

3. Convert Kit

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The monthly subscription to this software is $29. This is a marketing platform that is ideal for professional bloggers, marketers, and authors. This software allows the user to upgrade content, and have an e-mail sign up form. It also comes with autoresponders.

4. Get Response

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This software offers a 30-day free trial, with a monthly subscription beginning at $15 a month. Features that come with software include a drag and drop builder to generate a campaign, segment contacts, and send content designed for different groups. This software has responsive forms, tracking, and autoresponders.

5. Campaign Monitor

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The pricing plans for this software start at $9 a month. It offers a drag-and-drop email builder that enables the user to customize email templates. The software has a segmenting tool that allows users to create campaigns targeted at clients with given characteristics. Support is available 24/7 through email and support forums.

6. Active Campaign

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This software combines email marketing, CRM, and sales. It comes with an email template editor, and allows the user to segment contacts based on a myriad of variables such as location and behavior. The biggest selling point for this software is that it integrates with many third-party software including WordPress.

7. Mad Mimi

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This software is an email newsletter creation tool that creates templates unique to your business. Features of this software include a contact database and click through tracking. It is deployed via web and cloud. The subscription for this software is $10 a month.

8. Mail Jet

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This is an all-in-one solution to track, send and deliver both transactional and marketing emails. It has a cloud-based infrastructure with scalability as a core function. This software is accessed via an online drag and drop user interface. Subscription to this software starts at $8 a month.

9. Atomic Email Studio

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This is a web-based solution that performs the task of email address searches and e-newsletter sending using your host provider. It comes with its own email template and a live chat for customer support.

10. 10. G-Lock Easy Mail 7

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The software features zero monthly fee and free email. Users can manage mailing and newsletter, spam check, and templates in one place. Support is online, and deployment is via Windows. Subscription for this software is $159 a year.